Fashion film is the new black. Internationally, we see a wave of fashion film hitting the different media platforms. Fascinating and somewhat vague.

What characterises a successful brand on film – and which story should be told? Are famous faces a must, or should the expression simply be mysterious?

Knowledge Centre for Design & Business has monitored this field from the very beginning. Consequently, we have gained an overview of the different possibilities and insight into the branding – and fashion film universe. Finally, we know about the challenges of translating a brand into a good story  - on film.

For more information, please contact Dorrit Bøilerehauge, dob@viauc.dk, 87 550 550